In an attempt to create more interest in my books, I’ve dropped the price of Imminent Danger And How to Fly Straight Into It down to 99 cents. Hopefully this will encourage people to give it a shot, since I know that I’m much more likely to buy a self-published book if it’s cheaper, especially when I don’t know the author.
It really grates my cheese that books have become so devalued, but at the same time, I get it. I’m a consumer as well as a writer, and it’s a real gamble to spend money on something with unknown quality. Especially in self-publishing. For every excellent book I buy, read, and love (*cough*Catskinner’sBook*cough*) there are three more that turn out to be real duds. So I’m way more likely to risk 99 cents on a possibly-great book rather than $2.99+.
I’ve kept Chasing Nonconformity at $2.99. I figure that if someone reads the first book and loves it, they’ll be willing to pay a price for the sequel that’s a teensy bit closer to the price books should actually be set at. When I think back to the years of writing and re-writing and revising and editing that went into both of my books … yeesh. But then, that’s the life of a self-published author. And, honestly, I love it. I just wish it was slightly more lucrative!
In conclusion, this is my desperate gambit to attract new readers. If anyone has any thoughts or suggestions on my ploy, by all means, share your wisdom!
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Here’s a happy song to help get you through Monday!
Michelle Proulx - Author 
Reblogged this on mishaburnett and commented:
I keep recommending this book–it’s fun, it’s clever, it’s exciting. Get it already. Then get the next one. Then join with me in pressuring Michelle to release the third one already.
Wrote a new chapter last night! Still at least 10 to go, but progress is progress, right? 🙂
I hope it generates the traction it deserves. It’s a great book!!
Thanks 😀 No sales as of yet, but fingers crossed!
A street team perhaps? I’ve been in a few on fb that had a pretty large following.
That’s a great idea! I’ll have to think of putting one together when I finally get book 3 finished and start to gear up for its release.
Once an author has more than one book in a series, dropping the price on the first is a common way to get readers to take a chance. It may seem like you’re “devalued” the book, but from a marketing perspective, you’re showing you believe in the worth of your work in its entirety (all three).
That’s the hope. I’m even considering dropping book 1 to “free” status when the third book releases … maybe just for a little bit, see how it goes. It feels so wrong to give it away for free, but if that’s what it takes to get people to read the books … done!
They’re great books. I hope more people discover them.