Posts Tagged With: book promotion

My business cards have arrived! Time to throw them at people!

So Vistaprint recently ran a promotion where you could buy 250 business cards for $10, with free shipping. Score! I immediately broke out my mad graphic design skillz, chose a cool space template, and went nuts.

The result:


Ain’t it purdy? Of course, that’s just the online preview of what the card looks like. Since the cards are so cheap, I was worried that they would have flimsy paper or poor print quality. Not so!

The result:

That’s one of the printed cards. It looks yellow due to the appalling lighting, but in normal lighting it looks pretty much identical to the online preview. It’s shiny, the cardstock is decently thick, and it’s so pretty! Squeeeeee!

Now I just have to figure out what to do with them.

Here’s my question for you guys: do I start spreading the word of my upcoming book right now via business cards, or do I wait until the book is actually published?

Option #1: DO IT NOW!

Various experts claim that marketing for your book should begin 3-6 months before the book is released. That being said, I think it’s kind of silly to hand someone a card, say “Buy my book!”, and then when they ask where they can buy it, I say, “Well, it hasn’t actually been published yet, so just hang onto that card and check back in three months.”

I know if some unknown author pulled that on me, I would probably lose their card within the week. Not on purpose, obviously, but because I lose track of everything I possess, especially little pieces of paper advertising a book with an unknown release date.


The other option, obviously, is to save my cards for when the book actually comes out. That way I can actually say “Buy my book today!” when I hand out cards. I think that would be pretty darn cool.

My polling mood is still going strong from yesterday, so here’s another poll:

Unrelated media of the day:


Categories: Random, Self Publishing | Tags: , , , , , , , | 28 Comments

Promoting your book on your blog — how much is too much?

I’m in a polling mood, so let’s discuss book promotion on blogs, and throw in a couple of polls for my intrepid readers to have fun clicking away at. Am I allowed to vote as well? Seems like a conflict of interests. Pah! Conflicts of interest are for the weak. Onwards!

Promotion Technique #1 — Posting book excerpts

To be honest, I rarely read book excerpts. I will look at the cover and the synopsis, and base my purchasing decision off of that. However, many people, I’m given to understand, like to actually see what’s inside the book, and not just fork over their hard earned money and pray. Hence, book excerpts.

So what are your thoughts on book excerpts? What part of a book do you most want to read before you choose to buy? Is it the first chapter, or perhaps a scene further into the novel? Or do you prefer just reading a selection of random words taken from the book and artfully arranged by the graphic design site Wordle?

Wordle of “Imminent Danger and How to Fly Straight into It”

Poll time!


Promotion Technique #2 — Include a link to the book at the bottom of each post

I’m talking about something like this:

I’ve seen other authors do this, and I don’t have any particular problem with it. They’re always located at the end of blog posts, and they’re usually kept small and tasteful, so you only really notice it if you’re specifically looking for it.

Poll time!

Somewhat related link of the day:

Check out this funny post about editors — Editors Hate Everything. Yes They Do.

Unrelated meme of the day:

(Note: this will not make sense unless you’ve seen/read Fullmetal Alchemist)

Unrelated video of the day:

I love Sam Tsui. He’s a youtube singer who’s gotten pretty famous over the years. Check out one of his most recent covers:

Categories: Blog-related, Self Publishing | Tags: , , , , , , , , , , , , , | 46 Comments

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